Quarter-page adverts serve as a quick reminder of previous, larger adverts. Or can be used if advertising space is at a premium in a popular magazine. The advert above is from Striker, and came after the first colour full-pager and two half-page adverts over several issues. The four vehicles have been taken over from (the paste-up artwork for) the full-page adverts.

The advert below is from a Tiger and Jag comic magazine published a week later. It shares a page with a space adventure story, which may account for its presence.

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